Bishal Akash and Anower Hossain
With the purpose to share insights of advertisements going digital, University of Liberal Arts Bangladesh (ULAB) organized a seminar titled 'Going Digital- The Asiatic Story' on 3rd December 2016 at the auditorium of campus A of the university, where Ferdous Hassan Neville and Md Abdun Nafee were the special guests.
The Associate Director of Asiatic JWT of Digital Advertisement, Md Abdun Nafee has shared about the current situation of advertisement in Bangladesh. He said: 'There are a lot of agencies who are working in advertisements and they are all in the primitive stage ultimately. We have to come up with more ideas to make our marketing digital so that people would love to interact with us as digital does not limit in facebook only. So the agencies are looking for creative and effective solutions to make the advertisement digital'.
Many of the students of ULAB have attended the seminar. One of them thinks that the ad agencies should do proper research to be technologically advanced.
A student of the university, Sanjida Rahman said: 'The world is now technology based. We have to be advanced in technology to reach the new generation. We need to do research for this and the ad agencies or pioneers should take proper initiatives to do these researches'.
Another student thinks that the country should come up with innovative ideas for making digital advertisement.
Darud Rashid said: 'I want to see digital ad sector with more improvement. Bangladesh's ad agency should come up with innovative ideas for digitizing advertisements like we get to see in foreign channels. The university should arrange more seminars on this so that it can help us and encourage us to learn about it in this field'.
One of the students have shared similar thoughts on digital advertisements of Bangladesh.
Samiul Haque said: 'I would like to see better works in the advertisement field to make it digital in Bangladesh'.
The event titled 'Going Digital- The Asiatic Story' has been organized for the students of Masters in communication to enlighten them about the digital advertisement around the world. The event started at 4pm and ended at 8pm in the auditorium of the university.
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| Seminar on Going Digital- The Asiatic Story at ULAB auditorium |
The Associate Director of Asiatic JWT of Digital Advertisement, Md Abdun Nafee has shared about the current situation of advertisement in Bangladesh. He said: 'There are a lot of agencies who are working in advertisements and they are all in the primitive stage ultimately. We have to come up with more ideas to make our marketing digital so that people would love to interact with us as digital does not limit in facebook only. So the agencies are looking for creative and effective solutions to make the advertisement digital'.
Many of the students of ULAB have attended the seminar. One of them thinks that the ad agencies should do proper research to be technologically advanced.
A student of the university, Sanjida Rahman said: 'The world is now technology based. We have to be advanced in technology to reach the new generation. We need to do research for this and the ad agencies or pioneers should take proper initiatives to do these researches'.
Another student thinks that the country should come up with innovative ideas for making digital advertisement.
Darud Rashid said: 'I want to see digital ad sector with more improvement. Bangladesh's ad agency should come up with innovative ideas for digitizing advertisements like we get to see in foreign channels. The university should arrange more seminars on this so that it can help us and encourage us to learn about it in this field'.
One of the students have shared similar thoughts on digital advertisements of Bangladesh.
Samiul Haque said: 'I would like to see better works in the advertisement field to make it digital in Bangladesh'.
The event titled 'Going Digital- The Asiatic Story' has been organized for the students of Masters in communication to enlighten them about the digital advertisement around the world. The event started at 4pm and ended at 8pm in the auditorium of the university.
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